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Product Designer

From set design to design systems: same obsession with details, fewer power cables.

My journey didn't start with pixels, but with spaces. As a set designer and art director I learned that every detail has to serve the story, and every structure has to actually stand up.

Then I moved to digital product design and brought the same rigour with me. Today I work on accessibility, design systems and AI-assisted workflows. I'm CPACC-certified, so for me accessibility isn't the final check: it's where I start.

FF

Experience

  1. 2025 - Now

    Co-founder & Product Design Lead Alé

    Co-founded an app for climbers with Marta. I lead product design in a team of four, from discovery to the MVP launching in December 2026.

  2. 2024 - Now

    UX/UI Designer Capgemini MADE

    Accessibility for banks and media brands, from audits to developer training. End-to-end product design as sole designer, and a multi-brand design system.

  3. 2023 - 2024

    UX/UI Designer Frog, part of Capgemini

    Journeys and data-heavy interfaces for banking platforms like Intesa Sanpaolo, user interviews for Fideuram and WCAG audits.

  4. 2018 - 2022

    Art Director & Set Designer Freelance

    Sets and visual storytelling for ads and music videos (Nivea, Bosch, Vodafone). Excellent training in handling chaos with a smile.

Why me?

I sit where big systems meet real people. My work is a balance of accessibility, systems that scale and AI used where it actually saves time.

I don't just deliver screens: I help teams build the way they work, so the product can keep growing without falling apart.

What I bring

Accessibility

CPACC-certified, WCAG 2.2 and the European Accessibility Act in daily practice. Audits, annotations, focus order and training, so accessibility is part of the process, not a final check.

AI in my workflow

Research synthesis, benchmarking and prototyping up to working code. Not to replace thinking: to have more time for it.

Design systems

Tokens, variables and multi-brand libraries, with the documentation and governance that keep them alive after launch.

My setup

The desktop I work on every day. Pick an app to see how I use it.

Claude

My thinking partner. Research, synthesis, writing, and turning ideas into working prototypes in code. I decide, it speeds me up.

Okay, but what do I do when I'm not designing?

Off screen, I'm usually halfway up a mountain.

Climbing, trekking or just walking in the woods: the outdoors is where I recharge. It's also why I ended up building an app for climbers.

Back home, a full house is waiting.

A dog, two cats and a turtle. Between the four of them, I never take myself too seriously.